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Considered essentials, built to be lived in.

A small collection of apparel and home goods, made with materials we trust and details we measure. Free shipping on orders over $75.

Considered essentials, built to be lived in.
Linen Field Shirt · Oat $128 · 3 colors
Free shipping over $75 30-day returns Lifetime warranty Carbon-neutral shipping

New this week

Lightweight layers for warmer days

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Straight Smart Watch

₽89.64

Oversized Backpack Blue

₽220.59

Essential Sunglasses

₽229.53

Essential Sunglasses

₽81.43

Cotton Smart Watch

₽168.94

Everyday Smart Watch

₽85.81

Minimal Sunglasses

₽148.84

Relaxed Sunglasses

₽134.04

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The Materials

Sourced from twelve small mills across Europe.

Italian linen, Portuguese cotton, Scottish merino. Every fabric meets our spec before it meets a needle.

Read the story

The Craft

Made in workshops we've visited twice a year, every year.

Long-term partnerships with family-run ateliers in Porto, Bologna and Hawick. No mystery middlemen.

Meet the makers

Customer favourites

Best sellers of the season

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Straight Smart Watch

₽89.64

Oversized Backpack Blue

₽220.59

Essential Sunglasses

₽229.53

Essential Sunglasses

₽81.43

Free shipping over $75

Carbon-neutral delivery on all US and EU orders. International from $9.

30-day returns

Try it at home. If it isn't right, send it back — pre-paid label, no questions.

Lifetime warranty

Built to last. We'll repair, replace or refund any manufacturing fault, ever.

Real humans, real help

Email or chat with our Brooklyn studio. Response in under 4 hours on weekdays.